Innovative Exclusive Patented Bilingual Bar Code GIVE-A-WAY Coupon Program
PROGRAMS
GMI exclusive Bilingual Barcode Grocery GIVE-A-WAY Coupon Programs are designed to attract shoppers to the advertised products and provides in-store redemption coupons and a chance to enter a drawing to win free groceries. Unlike other coupon programs, shoppers have to pick up the product to look for the barcode to enter the drawing. It is a proven method of product awareness and increases incremental unit sales.
PROJECTS
Since 1995 GMI has focused on the development of effective brands' growth in the Hispanic markets throughout United States. Launched in Southern California, the success of the program has impacted the Hispanic supermarket industry with a unique marketing tool which led to the expansion of customized programs in supermarkets in Texas, Oklahoma, Illinois, Florida and New York. GMI continues to develop
turn-key customized programs for markets
throughout the United States.
FEATURED BRANDS
Putting featured brands in the shoppers’ hands increases brand awareness and loyalty. It is a winning program for stores, advertisers and shoppers by providing bilingual in-store coupons and GIVE-A-WAY entry forms to win free groceries. Our advertisers range from small manufacturers to major brand name manufacturers worldwide. We are proud to be
“The Program That Puts Your Brands In
The Shoppers’ Hands”®.
ABOUT US
For over 20 years, GMI has been putting grocery brands in shoppers’ hands with the Exclusive Give-A-Way Bar Code Coupon Programs.
The Programs are customized for each participating grocery chain that partner with GMI, in order to make it the most effective with their customer base.
The incremental sales lifts for the featured brands, have continually proven the Programs to be the most effective way
of moving product off the shelves. GMI uniquely “puts brands in the shoppers’ hands” and expands each chain’s loyal customer base by providing the Exclusive Bar Code Give-A-Way and Coupons only redeemable at the specified chain.
